Jacobo Hernandez
Strategic Investor & Entrepreneur
I’m Jacobo Hernandez—entrepreneur, author, and investor passionate about scaling businesses, digital marketing, and real estate investment. Over the years, I’ve built and grown multiple ventures by leveraging systems, automation, and technology to create scalable, high-value businesses with a clear exit strategy.
My journey includes:
- Building and selling a 7-figure e-commerce brand
- Developing a short-term rental portfolio, which was later acquired by a private equity firm
- Expanding a hospitality portfolio to over $10 million in assets under management
- Currently managing strategic investments in boutique hospitality & real estate
With deep expertise in digital marketing and marketplace algorithms, I’ve mastered platforms like Amazon’s A9 algorithm and Airbnb’s ranking system, unlocking efficiencies, maximizing visibility, and driving profitability. My data-driven, tech-first approach ensures that every investment is optimized for growth, operational efficiency, and long-term scalability.
At the core of everything I do is the belief that smart investments, the right systems, and strategic execution create lasting success.
Jacobo Hernandez
Strategic Investor & Entrepreneur
I’m Jacobo Hernandez—entrepreneur, author, and investor passionate about scaling businesses, digital marketing, and real estate investment. Over the years, I’ve built and grown multiple ventures by leveraging systems, automation, and technology to create scalable, high-value businesses with a clear exit strategy.
My journey includes:
- Building and selling a 7-figure e-commerce brand
- Developing a short-term rental portfolio, which was later acquired by a private equity firm
- Expanding a hospitality portfolio to over $10 million in assets under management
- Currently managing strategic investments in boutique hospitality & real estate
With deep expertise in digital marketing and marketplace algorithms, I’ve mastered platforms like Amazon’s A9 algorithm and Airbnb’s ranking system, unlocking efficiencies, maximizing visibility, and driving profitability. My data-driven, tech-first approach ensures that every investment is optimized for growth, operational efficiency, and long-term scalability.
At the core of everything I do is the belief that smart investments, the right systems, and strategic execution create lasting success.
SPEAKING & MEDIA
Success is built on bold decisions, relentless effort, and the willingness to see opportunities where others see obstacles.
Jacobo Hernandez
Recognized Thought Leader in Real Estate & Entrepreneurship
Featured Topics:
- Real Estate Investment & Asset Repositioning
- The Future of Hospitality & Short-Term Rentals
- Scaling & Exiting High-Growth Businesses
- The Power of Digital Marketing, Data & SEO in Real Estate
Recognized Thought Leader in Real Estate & Entrepreneurship
Featured Topics:
- Real Estate Investment & Asset Repositioning
- The Future of Hospitality & Short-Term Rentals
- Scaling & Exiting High-Growth Businesses
- The Power of Digital Marketing, Data & SEO in Real Estate
invest
The Vesta Group
With over $10M in assets under management and backing from top hospitality leaders, we specialize in transforming real estate into high-performing luxury stays, scaling multiple seven-figure properties with proven design and management strategies
freedomvest
At FreedomVest, we create high-yield real estate investments through unique hospitality assets, value-add design, and tech-driven marketing—delivering superior returns with a hands-off approach to building wealth.
BOOKS & RESOURCES
#1
New Release on Amazon
A refined approach to short-term rental investing, Short-Term Rental Secrets offers a comprehensive framework for building, scaling, and exiting a high-performing short-term rental portfolio.
Drawing from his background in e-commerce and digital marketing, Jacobo Hernandez applies the same principles used to master Amazon’s A9 algorithm to short-term rental investing—bringing an innovative approach to digital marketing and advanced SEO for Airbnb and real estate. His data-driven methodology maximizes visibility, bookings, and revenue, giving investors a competitive edge in an evolving market.
BOOKS & RESOURCES
#1
New Release on Amazon
A refined approach to short-term rental investing, Short-Term Rental Secrets offers a comprehensive framework for building, scaling, and exiting a high-performing short-term rental portfolio.
Drawing from his background in e-commerce and digital marketing, Jacobo Hernandez applies the same principles used to master Amazon’s A9 algorithm to short-term rental investing—bringing an innovative approach to digital marketing and advanced SEO for Airbnb and real estate. His data-driven methodology maximizes visibility, bookings, and revenue, giving investors a competitive edge in an evolving market.
Living Life by Design
For me, freedom has always been the ultimate goal—not just financial freedom, but the ability to design life without limits. Traveling, exploring, and embracing new experiences fuel my drive and shape my perspective.
With a multicultural background, I studied in Switzerland at the International School of Lausanne before attending the University of Miami. Having traveled to over 40 countries, I’ve developed a global perspective on business and hospitality, allowing me to recognize opportunities, innovate, and create unique guest experiences. My approach blends high-end design, strategic real estate investments, and operational excellence to redefine the short-term rental and boutique hotel industry.
Scale & Succeed
Follow Jacobo’s journey as he dives deep into investing, boutique hotels, and real estate—connecting with top entrepreneurs and thought leaders in the field. Learn the strategies that drive successful real estate ventures, from raising capital to optimizing operations and scaling hospitality investments.